Hello all! My name is Luis Mendez and I am a Business major at the University of Nevada, Reno. I graduate in May 2012 and I'm hoping to find a job in the entertainment industry.
For the purposes of this blog, I'm going to be analyzing the marketing for current feature films and discovering who the film makers are targeting. Suggestions for improvement may also be included.
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Monthly Archives: April 2012
Looking for a hilarious romantic comedy for the week? ‘The Five-Year Engagement’ may or may not be what you’re looking for. Heavily advertised as a film from the makers of ‘Bridemaids’, ‘The Five-Year Engagement’ has naturally drawn comparisons to last … Continue reading
Where is Hollywood getting all its ideas lately? Most of the films in theaters right now aren’t original, but rather adaptations of former TV shows, long novels and sequels to already existing characters. This time, Hollywood decided to take a … Continue reading
Animals aren’t strangers to film. From talking pigs, to evil cats and dogs, there have been many humorous films dedicated to animals and playing up their characteristics. This weekend’s film of animals is the documentary ‘Chimpanzee,’ which is sure to … Continue reading
This weekend’s Box Office features two movies adapted from bestselling books. While ‘The Lucky One’, based on a Nicholas Sparks novel, has certainly gotten more attention for its star, Zac Efron and the Nicholas Sparks connection, ‘Think Like a Man’ … Continue reading
Nicholas Sparks has a way with words. Seven of his books have been adapted for the big screen, all of his books have been New York Times Best Sellers and the films have done moderately well. Two of his books … Continue reading
Action packed thrillers are made often. Generally, action movies have a lead actor on a mission to save the world and get the girl, much like action figures, except with more interchangeable plots. ‘Lockout’ looks to follow suit in some ways … Continue reading